Volkswagen India today introduced its new community centric initiative ‘Volkswagen Experiences’, a program that has been designed to bring customers and fans of the Brand together for a more enriching experience with Volkswagen. With the commencement of ‘VWe’, Volkswagen India has also rolled out ‘The 1st Chapter:
An Exhilarating Expedition to Ladakh’ that will offer customers a curated lifestyle, self-driving expedition across the Himalayas and into Ladakh.

Volkswagen Experiences or ‘VWe’ (pronounced ‘we’) an acronym that has been conceptualized to deliver community driven experiences. Under ‘VWe’, Volkswagen
India will create exciting opportunities for customers and fans to engage with the Brand, it’s products and a multitude of services Participants will get an immersive experience of driving renowned German-engineered Volkswagen cars, including the five-star GNCAP-rated Virtus and Taigun, as well as the globally acclaimed Tiguan and the highly aspirational Volkswagen lifestyle surrounding these products.

The inaugural chapter of Volkswagen Experiences is set to commence in June with an exhilarating five-night, six-day drive across the Himalayas that will be conducted as two separate expeditions. This self-driving adventure will kick off from Chandigarh on June 9, winding its way up the majestic Himalayas, through the breathtaking Spiti Valley and into Ladakh. Following this, a second expedition will depart from Leh on June 18, retracing the route back to Chandigarh and concluding on June 23.